Churchill “Chill” Ratunil — Digital Operator

FROM ILIGAN CITY TO U.S. CLIENTS — BUILT FROM THE GROUND UP

Not just an SEO guy.
A digital operator who has done the work.

7+ years across SEO, content, web, automations, AI, and digital systems.
Performing artist. Illegal entrepreneur. Government employee. Streamer. Event organizer. Agency operator. Builder.
Everything I know came from doing it — not studying it.

7+

Years

15+

U.S. Clients

2.2M+

Impressions

514

GBP Calls (1 client)

CURRENT CAPABILITIES

Everything digital. One operator.

This is not a list of services. It is a map of what I can actually execute — built from years of doing every version of the work myself before handing it to a team.

Local SEO

Full local search execution — GBP optimization, citation management, on-page SEO, schema, and content strategy for service businesses.

Content Production

Done-for-you short-form video, social graphics, blog posts, and GBP content on monthly retainer.

Web Development

WordPress builds using Elementor, Blocksy, and Rank Math. Conversion-focused landing pages and full business sites.

GHL Automations

GoHighLevel systems — CRM setup, pipeline builds, conversation AI agents, calendar automations, and sub-account management.

AI Integration

Practical AI implementation for business operations — workflow automations, content systems, lead capture, and AI-assisted client delivery.

SaaS and Tools

Built and deployed web-based tools for internal and client use. Includes the SSP Workbench at tools.streamseopros.com and the ASN platform.

Video and Graphic Design

End-to-end video production and graphic design — thumbnails, social assets, brand graphics, and short-form content.

Digital Strategy

Full-picture digital marketing strategy across SEO, content, paid, and social — for agencies, service businesses, and direct clients.

THE STORY

Every job taught me something.
Here is the full picture.

No degree. No mentor. No straight line. Just a guy from Iligan City who took every opportunity, survived the ones that could have gone wrong, and built something real from all of it.

Early Years

Hotel crew. Jollibee counter. Performing arts stage.

I started working before I had any plan. Hotel and fast food crew taught me how to show up, how to deal with people under pressure, and how to keep moving when the work is unglamorous. The performing arts side — drumming, stage, live performance — taught me presence, timing, and how to read a room full of strangers. Those are not soft skills. They are the foundation of how I communicate and how I run a client call.

The Hustle Years

Figured out how business works before I knew the rules.

There was a period where I operated outside the lines. No formal structure, no safety net, no one to ask for permission. I learned how money moves, how people make decisions, how to sell without a pitch deck, and how to keep things running under pressure. I am not hiding this part of the story. It is the part that made everything else possible — because nothing since has scared me the same way.

Political Campaign

IT department head. No degree. Full accountability.

I ran the IT and digital operations for a political campaign in Iligan City. No one asked for a diploma. They asked for results — systems working, materials produced, people reached. I built it. That experience taught me that titles are given, but authority is earned by doing the work no one else can figure out.

DPWH

Engineering assistant. Government systems. Discipline under process.

Working at the Department of Public Works and Highways sharpened everything on the production side — graphic design, video, Excel, documentation, and understanding how large organizations actually operate. The discipline of government work — where everything is formal, everything is accountable, and nothing moves without a paper trail — shaped how I run systems today.

Streaming and Events

Iligan Esports. Live events. Operations under pressure.

I founded Iligan Esports in 2019 and organized live tournaments including the Sangkabataan 2024 Mobile Legends Tournament. Running live events — logistics, people, technology, timing, sponsors, and contingencies — is one of the fastest ways to develop operational thinking. If something breaks on stage, you fix it in real time or you fail publicly. That experience is in everything I build.

Semantic Mastery

Virtual Assistant. First formal SEO training.

This is where the digital career became intentional. Working under Semantic Mastery put structure around everything I had been figuring out intuitively — link building, local SEO, content systems, and how to execute strategy at scale for real clients. The technical foundation was built here.

Aurora Legal Marketing & Vanguard Online Marketing

SEO Director. CMO. Agency operations at full scale.

Years of running SEO, content, and digital operations for U.S. law firms and service businesses under two agency brands. Campaigns across Florida, South Carolina, and beyond — medical practices, injury and estate law firms, home services companies. Full execution responsibility — audits, strategy, reporting, team management, client communication. This is where the track record was built.

Now

Stream SEO Pros. ASN. GHL systems. Building tools.

Stream SEO Pros is the agency I run — content production and local SEO for U.S. home services businesses and law firms on monthly retainer. Alongside that, I am building GHL automation systems, the ASN platform, and the SSP Workbench tool suite. The mission is simple: build things that work, for clients who need results, and document everything so the team can execute without me in every room.

PROOF OF WORK

Real Numbers. Real Businesses.

Selected results from active and past campaigns across medical, legal, and home services. Client names anonymized per confidentiality.

Medical SEO

Integrative and Functional Medicine Practice

Miami, FL

15,300+ Organic Clicks
2,200,000+ Impressions
42,810 GBP Views
514 GBP Calls Generated

Started from zero. New domain, full execution. 16 months.

Medical SEO

Rheumatology Wellness Center

Miami, FL

50,640 GBP Views
719 GBP Calls
3,060 Total GBP Actions

On-page optimization and GBP management over 18 months.

Medical SEO

Specialty Lymphedema Institute

Miami, FL

15,310 GBP Views
214 GBP Calls
905 Direction Requests

Niche service, low local search infrastructure — built from ground up.

Legal SEO

Estate and Injury Law Firm

Hilton Head Island, SC

7,700+ Organic Clicks
1,400,000+ Impressions

Home Services

Windows and Doors Company

Bluffton and Hilton Head, SC

4,700+ Organic Clicks
886,200+ Impressions
$1,010,000 First Million-Dollar Sales Month (March 2026)
$2.3M to $3.3M Q1 Revenue

Full rebrand alignment, local SEO, content production, and review campaign. Their best quarter on record.

Home Services

Roofing Contractor

Lowcountry, SC

731+ Organic Clicks
306,700+ Impressions

Google Ads and LSA intake system built from scratch.

These results were produced under agency engagements and through Stream SEO Pros. Full case study available below.

WHAT I BUILD

Not just campaigns. Actual tools and systems.

Outside of client work, I build things. Some for SSP operations, some for clients, some because the tool did not exist yet.

SSP Workbench

tools.streamseopros.com

An internal tools portal built for the Stream SEO Pros team — housing production utilities, SOPs, and workflow tools for client execution.

GHL Automation Systems

GoHighLevel

CRM pipelines, conversation AI agents, calendar booking systems, and sub-account builds for U.S. service businesses and agency clients.

ASN Platform

In development

A digital platform built alongside agency partners — combining SEO tools, lead systems, and client management for the legal industry.

WANT TO SEE MORE?

The Full Picture. On Paper.

Curriculum Vitae

7+ years of experience, roles, tools, methodology, and selected campaign results.

SEO Portfolio

Full campaign portfolio across medical, legal, home services, and real estate verticals.

Case Study

Full before/after case study — integrative medicine practice, zero to number 1 in 16 months.

Let's Talk.

Whether you're an agency looking for a reliable white-label partner, a business that needs real digital execution, or someone who just wants to understand what's possible — I'm easy to reach and I give straight answers.

Based in Iligan City, Philippines · Serving U.S.-based clients remotely